Sarmady, established in 2001, positions itself as a full-fledged digital media house aiming to be the number one digital destination in the MENA region. The company specializes in creating and publishing premium digital content across various domains, including news, sports, entertainment, and automotive, through web, mobile, and app platforms.
Sarmady emphasizes its commitment to ethical practices and building strong client relationships, and highlights its autonomous operation despite being acquired by Vodafone Egypt.
Core Capabilities & Service Differentiation
Sarmady offers a diverse range of digital services, focusing on content creation, platform development, and digital advertising.
Service Model Expansion
The company provides services in:
- Creation and Publishing of Premium Portals (e.g., FilGoal.com, ContactCars.com, FilFan.com)
- Content Management System (CMS) Design and Development
- Mobile and App Development (Android, iOS)
- Content Creation Services for Third Parties (Branded and White-Labeled)
- Digital Advertising Services (GDN, Social Media, SMS)
- Tailored Digital Solutions and Campaigns
Key Differentiators
Sarmady differentiates itself through:
- Its extensive portfolio of top-ranked premium portals with dominant traffic presence.
- Its expertise in designing and developing CMSs, serving major publishers.
- Its commitment to ethical business practices and reputation.
- Its ability to provide content creation services for third parties, including major corporations and government entities.
- Its comprehensive digital advertising services, offering tailored solutions and campaigns.
- Its autonomous operation and direct commercial agreements with multiple telecom operators.
Strategic Value & Business Impact
Sarmady aims to deliver “infinite digital innovations” and become the leading digital destination by providing high-quality content and effective digital solutions.
Operational Efficiency & Risk Mitigation
The company’s expertise in CMS development and content creation allows it to streamline digital operations for its clients. Its diverse service offerings and partnerships with major entities help mitigate risks and ensure effective campaign execution. The company’s autonomous operation and agreements with multiple telecom operators provide operational flexibility and market reach.
Market Trust & Client Recognition
Sarmady has built a strong reputation through its successful portals, client partnerships, and ethical business practices.
Client Testimonials & Partnerships
While specific client testimonials are not prominently featured, the company highlights its partnerships with major entities such as Microsoft, STC, Fatafeat, and the Egyptian Government. The company also lists major clients such as Samsung, Vodafone, Head & Shoulders, Pepsi, Sunsilk and OPPO. The company’s work with major publishers like Youm7.com, ElWatanNews.com, and AlMasryAlYoum.com further demonstrates its credibility and expertise. The long term presence of the company serves to build trust.
Conclusion & Executive Summary
Sarmady presents itself as a pioneering digital media house with a strong focus on creating and publishing premium content, developing innovative digital platforms, and delivering effective advertising solutions.
The company’s extensive portfolio, ethical practices, and partnerships with major entities position it as a valuable partner for organizations seeking to enhance their digital presence and reach a wider audience in the MENA region.
For a deeper assessment, executives may explore the company’s portals and engage directly with Sarmady to understand how their solutions can address specific business needs.